This session will examine competitive intelligence in the context of a wide range of free, cost-effective services as well as emerging/alternative sources, applications and sites that facilitate lightweight but robust, proactive services on current awareness and archival issues to clients who are increasingly accustomed to immediate responses. It will also cover actionable research services: sourcing, reliability and accuracy of data, and the relationship between the researcher and the client.
SPEAKING:
Sabrina Pacifici, LLRX.com